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I love to connect people. I love the internet for its capacity to do just that. It needs a human touch though. The magic of theatre does not happen without the stagemanagement and crew. Any event needs a team. A digital event is no different. Before Covid19 I was very much about the augmentation of the digital in parallel with the physical. Can I get the best of the physical and distill that into the digital experience? Yes and No, More or Less? Personally done properly the digital experience can have more merits as to out weight the physical. Not all the time but for some that isn't an option.
If this current situation where the digital experience is the most conducive to health and wealth I want to make as many people fall in love with the digital audience experience. When the crisis is over and we can all shake hands we will have new friends to hug and drink beer with!
Download my BRIEFING primer. How can your save your audience? How can you survive?
7 Roads Goodies
Tips, Tools, Platforms and Services PCM recommends and Caron introduces clients to during the process of creating their sustainable, business integrated, social media strategy.